Date: Tuesday, 10 June
Location: Kerry Hotel Pudong
Global Device Summit @ Mobile Asia Expo 2014
Featuring Terry Gou, Founder & CEO, Foxconn Technology Group as opening keynote speaker.
The Global Device Summit, part of the Devices Unlimited programme at MAE14, is a half day event focusing on the key issues facing the global device market today.
Speakers from device manufacturers, global operators and distributors will cover topics such as; global distribution strategies, developed vs. developing market needs and device creation.
The programme continues with a closed networking cocktail with your target business contacts. A separate invitation will be forwarded once your entry submission is received.
Agenda
| 14:00 – 14:10 | Moderator IntroductionFuture Trends in the Global Device Market |
| 14:10 – 14:30 |  Opening Keynote Presentation featuringMr Terry Gou, Founder & CEO, Foxconn Technology Group |
| 14:30 – 15:00 | Operator Panel: Developed Vs Developing: What does the Consumer Need?The global device market requires different approaches – in the developed markets, consumers are looking for the latest handsets, capable of PC-like computing power and media functionality; in developing markets mobile handsets represent digital inclusion and economic growth through connectivity so functionality is not as vital. What are the limitations and opportunities in each approach and what changes need to be implemented to meet the needs of both markets? |
| 15:00 – 15:30 | Device Panel: The Rising Stars of the SmartphoneThe marketplace for smartphone creation is becoming more dynamic with new manufacturers gaining a foothold in a formerly closed market.
This panel will feature senior representatives from device manufacturers that are challenging this status quo and delivering new handsets and new functionality to a growing subscriber base. What does the market demand and how are they capitalising on this need? |
| 15:30 – 16:00 | Panel: Contemporary Subsidisation StrategiesIn the past subsidisation has been a key strategy for operators to offer the latest devices in conjunction with securing a loyal customer. Over the years, the commercial benefit of this approach has not been realised and operators are now looking at other ways to offer a compelling consumer offering without the risk.
This operator panel will discuss this changing environment and their different approaches within it. |
| 16:00 – 16:30 | Panel: Global Distribution Strategies: Reaching the Next BillionExisting, extreme distribution strategies are failing to meet the needs of a dynamic environment for mobile devices. This panel will examine the two main trends for distribution models and the opportunities for innovation |
| 16:30 – 17:00 | Panel: Wearable Trends & InnovationThe last 5 years have seen a focus on innovation around the look and feel of the device and, for the first time, technology can meet consumer expectation.
During this panel, the creators of this trend will examine the market and predict the kinds of devices that will be created over the next 5 years and the needs that this creativity will meet. |
| 17:00 | Closing Remarks |
| 17:00 | Networking Cocktail (invitation only) |
Device Unlimited Supporting Sponsor:
