Expanding to China – Which opportunities for European scale-ups?
4YFN Startup Event
China has become one of the most interesting destinations for Western companies, attracted by the size of the market and very appealing exit opportunities. As the country accelerates its transition towards an innovation-based economy, many are the opportunities to be exploited by those European tech scale-ups who can bring solutions to some of the very serious problems generated by China’s fast economic growth: technologies that can improve urban mobility, deliver innovative healthcare solutions, upgrade industrial processes, reduce energy consumption, etc.
A startup in China can grow from zero to unicorn within a year. However, most of the successful cases are those of Chinese home-grown companies, who seem to know better how to navigate the system. How can European scale-ups succeed in such a fast-paced and highly competitive market?