App Lab

Where App Developers can hear presentations from a variety of mobile leaders

New at Mobile Asia Expo for 2013 is the App Lab. Presenting companies will take the stage to demonstrate new products and services before a captive audience of potential app developers, B2B buyers and professional consumers. The App Lab sessions are unique and will generate buzz and excitement for product launches or demos by a variety of presenters.

The App Lab is open to all pass holders to attend as may sessions as desired.

App Lab
Platinum Sponsor

 

Agenda

Wednesday, 26 June

Hall N2

Thursday, 27 June

Hall N2

Friday, 28 June

Hall N2

09:30 – 10:30

SAP Mobile Overview, Strategy and Roadmap

Speaker: Henry Liu, Mobile Solution Director, SAP China

Introduction to SAP mobility strategy, SAP mobile security, SAP mobile platform, and mobile enterprise APP solution. How to mobilizing your enterprise business with SAP mobility solutions.

11:00 – 12:00

How SAP Mobile Platform Addresses Security

Speaker: Nan Wang, Senior Mobility Solution Architect, SAP China

Security! The corner stone of the mobile application system. SAP Mobile Platform (SMP) provides comprehensive solution to help us address the security. It secures our system framework, devices, applications and data. It helps large organisations connect mobile devices such as smartphones, tablets, and mobile applications to the company network and simplify the information technology (IT) tasks associated with buying, deploying, securing and maintaining such devices and applications.

12:30 – 13:30

Mobilise Your Enterprise via SAP Mobile Apps

Speakers:

Sherry Zheng, Product Owner- Mobility & Cross Product Services, SAP China Labs

Ivan Zhang, Senior Developer, SAP China Labs

SAP Mobility Application demo and roadmaps

UX on SAP Mobility

How Can We Shape the Consumer Experience in the Post-PC Era – The New Aesthetic

Speakers:
Manav Gupta, Co-Founder
Aneesh Varma, Co-Founder

FabriQate shares the secrets it uses to keep its clients happy from its winning formula that couple the Ownership, Digital In-Store Experience and Tracking and Customer Analytics to truly alleviate all friction points in the customer journey. Join us as we explore:

Current Mobile Trends in Retail

Why doesn’t it work as we expected?

Because You Are Doing it Wrong!

Mobile and Connected Devices are an unstoppable trend - we will show you a better way to utilize it.

How to Create A “Friction Free Purchase Path”

Convert customers to buyers. How do we make this work?

FabriQate Solutions and Offerings

14:00 – 15:00

What You Need to Develop Enterprise-Grade Secure and Scalable Mobile Apps – SAP Mobile Platform

Speaker: Guo-bin Huang, Senior Solution Advisor , SAP Asia Pacific

Mobility: Without a Platform, there Is No Strategy.

In today’s business, mobility is quickly becoming a necessity in the work place. Whether it is simply checking email, sharing a document, looking up information before a sales call, or using a more specialized business application, today’s workers are becoming mobile workers.

As smartphones, tablets, and other mobile devices increasingly become the information access and communication tools of choice in the work place, corporate IT wrestles with issues related to device and application management, software development and management, as well as security related to devices and the information they access. At the heart of this struggle is the unique nature of today’s mobility. What so is different about modern mobility, and what does that mean to a business mobility strategy?

BesTV OTT Red Dual – Core Product Launches

Research Basic Statistics – Results and development vision introduction

Red Dual – Core product announcements

Red Dual – Core product presentation and demo

Red Dual – Core product releases

FabriQate Presents Google Glass

14:00 – 16:00

Speakers:
Manav Gupta, Co-Founder
Aneesh Varma, Co-Founder

FabriQate presents Google Glass (Devices Showcased in Session)

Overview

  • A walkthrough of Glass
  • Showcase Glass unboxing
  • Showcase current known features and functionality / API’s
  • Showcase our developed use cases
  • Showcase existing apps / games / etc

Developer Session

  • How you can install Android APK’s onto Glass
  • How to interact with the device (today)
  • GAP analysis on potential features / functionality. Understanding what works and what doesn’t in your use case
  • Debugging on device - how’s it works. We will run through some command line examples
  • Possibilities on Glass GDK. Release dates
15:15 – 16:15

Why Partner with SAP and Use SAP Mobile Platform To Develop Your Solution

Speakers:
Raghuanth Thali,
Head – APJ & MENA, Platform Ecosytem and eChannels
SAP AG

David Zeng,
Partner Services Advisor, SAP Ecosystem and Channels, SAP Global Service Center

SMP – SAP Mobile Platform is the leading Mobile platform globally that provides both customers the much needed features to not only mobilize their enterprise but also very efficiently and effectively manage the devices in the new age of BYOD concepts. The SMP has been rated as the absolute leader and visionary in the Gartner Magic Quadrant 2013. The SMP gives our partner ecosystem a great opportunity to very easily build compelling Enterprise Mobile Apps and the MaPP – Mobile Apps Partner Program provides a great opportunity to get enabled build solid Enterprise Mobile Apps, get them certified by SAP and easily publish on SAP Store, one of the best and most effective channels for both the partners and customers to transact with great ease. The MaPP is a well-articulated and easy to enroll that ensures very positive experiences with excellent results.

BesTV Store Tour

BesTV Vision and Smart TV development kit

OTT Application stores, partners, product presentation and launch cooperation

Framework and details on SDK technology

SDK development kit, BesTV app store developer services platforms (websites and forums)

16:30 – 17:00

SAP For Developers: What’s In For You and How To Get Started?

Speaker: Gau Kai Yin, Business Development Manager, Developer Experience Team

In this session, we will introduce you to where you can get started with SAP’s latest technology – SAP HANA, Mobile, Cloud, and others in the enterprise application’s world. In addition get your hands on our trial and free license on the above technologies.

BesTV Developer Exchange

Publisher and developer interaction

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