For a second year, Mobile Asia Expo will feature Innovation Labs. These innovative and inspiring presentations take place in an open theatre in the Expo Hall, given by featured mobile leaders. Innovation Lab presenters showcase emerging technologies, products, services and allow attendees to hear from the most innovative technology companies in the mobile ecosystem.
The Innovation Labs are open to all pass holders to attend as may sessions as desired.
Innovation Lab One Platinum Sponsor
Innovation Lab Two Platinum Sponsor
Agenda Overview
See below for full session details
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Time |
Innovation Lab One |
Innovation Lab Two |
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Wednesday, 26 June |
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10:00 – 10:30 |
FingerQ |
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11:00 – 12:00 |
MUBIQUO |
Orange |
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12:30 – 13:30 |
comScore |
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14:00 – 15:00 |
comScore |
MobileMonday |
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15:15 – 16:15 |
McAfee |
MobileMonday |
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16:30 – 17:00 |
Canonical |
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Thursday, 27 June |
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10:00 – 10:30 |
FingerQ |
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11:00 – 12:00 |
dts |
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12:30 – 13:30 |
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Orange |
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14:00 – 15:00 |
GT Advanced Technology |
QuickBird |
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15:15 – 16:15 |
Freescale |
GCT Semiconductor, Inc. |
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16:30 – 17:00 |
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Canonical |
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Friday, 28 June |
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09:30 – 10:30 |
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Roam and Wander |
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10:00 – 10:30 |
FingerQ |
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11:00 – 12:00 |
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Orange |
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12:30 – 13:30 |
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Just Will Studio |
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14:00 – 15:00 |
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Quixey |
Wednesday, 26 June
|
Innovation Lab One |
Innovation Lab Two |
|
|
10:00 – 10:30 |
FingerQ – Privacy at Your Fingertips
Speaker: Mr. Allen Tseng, CTO “FingerQ Platform and PrivacQ Products” are unique, patented technology that creates a new era of biometric authentication communication, allowing the user to manage friend circles, internet messaging, files/photos/media sharing with supreme privacy and security ( http://www.fingerq.com ), and are designed to work with Android Smartphone and Tablets. |
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11:00 – 12:00 |
Mobile Marketing Solutions for Marketers
Speaker: Ruben Aparicio, CEO MUBIQUO The technological changes that transformed standard mobile phones into high-quality smart phones offer brands and their clients the possibility to communicate and do business whenever, wherever. At MUBIQUO, we are convinced that this new way of communicating deserves great attention and should be treated differently. We develop Mobile Marketing Solutions like MMM (Mubiquo Mobile Marketing) and Lottusse to help leverage existing apps or new ones that we might produce. The MMM solution is an efficient and powerful tool to generate, send, and track push notifications to mobile devices, while Lottusse is a remote deployment and configuration tool. Contact us to see how we can enhance your mobile app consumer dialogue at www.mubiquo.com. Global brands such as SHELL, NESTLÉ, CHICCO and ZARA already benefit from our Mobile Marketing Solutions. |
Mobile Platform Evolution and Innovation
Speaker: Jie WAN, Head of Terminals Lab, Orange International Center Beijing Mobile devices are the basis for mobile internet services. The evolution of mobile software platforms has been marked by intense competition. There are huge opportunities but also many challenges. The concept of “mobile platform” has expanded to embrace not only low-level software but also higher-levels of the software stack including services. From closed to open platforms – what does it mean for the industry and for consumers? Who are the key players and what is each doing? What is the impact and what are the opportunities for hardware manufacturers, service providers, operators and end users. What’s next? |
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12:30 – 13:30 |
Touch Media |
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14:00 – 15:00 |
Turning Big Data Into Mobile Subscriber Insights
Speaker: Stephen Kerwick, VP Telecom Solutions, comScore In order to incrementally capture, retain and grow their subscriber bases, mobile operators must more effectively maximize the utilization of ‘big data.’ This session explores the challenges to this goal, notably how to extract the most value from the big data generated by usage of connected devices. |
Mobile Monday Asia Start-up Challenge Finals
Mobile Monday presents the hottest mobile startups from the buzzy entrepreneurial communities in the Asia-Pacific region in this year’s edition of the Start-up Challenge Finals. Following last year’s successful competition, this year’s event aims to be ‘Bigger, Better, Faster’. Panels of industry experts have carefully selected each start-up presenting at this event, from the 2nd annual Mobile Monday China ‘Start-up Challenge’, one of the region’s highly anticipated events held earlier in the week, to other regional pre-screening events. Come see the best of the best present! In keeping with the true spirit of Mobile Monday, audience participation is encouraged; feel free to interact and pepper the startups with tough questions! Gain insight into what’s new and bubbling over in these exciting markets, and along with a professional jury, help determine the winners during this Mobile Monday Asia Start-up Challenge Finals! |
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15:15 – 16:15 |
Demystifying Mobile Security - Malware vs Privacy
Speaker: Michael Sentonas, VP and CTO, APAC With all the convenience that mobile technology brings, many people are replacing their PCs with mobile devices to connect to the Internet. According to IDC, mobile devices are surpassing PCs as the preferred way to access the Internet. Mobile devices allow users to connect to the Internet and surf the net on demand, use social media sites, conduct on line banking and make financial transactions on the go. There are security challenges to be considered. In this session discover some of the latest mobile Malware techniques and learn how to determine if the apps you use may be accessing more than they need and how this potentially affects your data privacy. |
Mobile Monday Asia Start-up Challenge Finals
Mobile Monday presents the hottest mobile startups from the buzzy entrepreneurial communities in the Asia-Pacific region in this year’s edition of the Start-up Challenge Finals. Following last year’s successful competition, this year’s event aims to be ‘Bigger, Better, Faster’. Panels of industry experts have carefully selected each start-up presenting at this event, from the 2nd annual Mobile Monday China ‘Start-up Challenge’, one of the region’s highly anticipated events held earlier in the week, to other regional pre-screening events. |
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16:30 – 17:00 |
Ubuntu on Smartphones – Fast and Fluid Interaction
Speaker: Ivo Weevers, Head of Design, Canonical Canonical has launched its Ubuntu operating system for smartphones in January. Ivo Weevers, Head of Design at Canonical, will explain the principles behind the design and interaction paradigms of Ubuntu. Ubuntu on smartphones is fully touch-based and uses all four edges of the user interface – it is stunning and intuitive for the user. In fact there are not hard or soft keys in the Ubuntu design. It supports both HTML5 and native applications with both types sitting side by side on the launcher and scopes. No clicking in and out of apps – everything you need is just a swipe away. |
Thursday, 27 June
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Innovation Lab One |
Innovation Lab Two |
|
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10:00 – 10:30 |
FingerQ – Privacy at Your Fingertips
Speaker: Mr. Allen Tseng, CTO “FingerQ Platform and PrivacQ Products” are unique, patented technology that creates a new era of biometric authentication communication, allowing the user to manage friend circles, internet messaging, files/photos/media sharing with supreme privacy and security ( http://www.fingerq.com ), and are designed to work with Android Smartphone and Tablets. |
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11:00 – 12:00 |
Completing the Mobile HD Multimedia Experience With HD-quality Audio
Speaker: Bob Lyle Vice President, Product Management and Platform, Mobile, DTS Today’s mobile customer utilizes their smartphone for so much more than just making calls and sending text messages. In fact, according to Nielsen, more than 33.5 million mobile users watched video on their phones in 2012, an increase of nearly 40% over 2011. With such drastic growth in mobile content consumption, content providers and mobile OEMs are all looking for ways to improve the mobile entertainment experience to further fuel the growth in mobile content consumption. For this session, Mr. Lyle will cover the following topic: HD video capability is stunning and mobile phones are now capable of delivering a picture as sharp and vibrant (if not more so) than our TVs at home – where do we go from here? |
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12:30 – 13:30 |
Smart Device Innovation: Opportunity and Challenge
Speaker from Orange International Center Beijing along with guest speakers from pioneering Chinese smart device companies With advances in sensors and wireless, the new age of smart devices is swiftly approaching. As the Internet of Things becomes a reality, wearable smart devices are predicted to explode in popularity, becoming the norm for most people within the next few years. China is getting in on the act too. Orange International Center Beijing invites Chinese pioneers of “Smart device and Internet of Things” to showcase their innovative products and discuss the future of this industry. Join our panel of experts as they discuss the opportunities and challenges in the fast growing field of non-traditional internet-connected devices. |
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14:00 – 15:00 |
Sapphire Cover Screen Performance and Design Guidelines for Mobile
Speakers: Luke Glinski, Product Marketing Manager, GT Advanced Technologies Sapphire is an anisotropic material that has unique mechanical, electrical and optical properties for different crystallographic orientations. These features allow touch device developers to take advantage of these properties when designing next generation touch-based devices. This session will highlight how touch technology can benefit from optimizing the features of sapphire material into next generation devices. Sapphire material has long been known for its high durability and scratch resistant properties. This presentation will highlight progress that is underway to accelerate the sapphire manufacturing value chain to optimize the fabrication of lower cost sapphire material to address high volume markets such as smartphones and other mobile displays. |
Research of User Account Information Security Protection in Mobile Internet Era
Speaker: Xiangqian Jiang,COO,QuickBird With the rapid development of smart mobile terminals nowadays, E-commerce, On-line Banking Service, On-line Games, IM etc, will be more and more used in mobile communication industry. At the same time, an urgent challenge is came out in the information security industry, which is how to protect the security of user property .One of the steps which is important is that the security protection of user account information. |
|
15:15 – 16:15 |
Freescale Xtrinsic Sensor Overview
Speaker: Johnson Gao, Marketing and BD Manager, Sensor Consumer Segment, Freescale Expanding on its more than 30 year sensing history, Freescale has unveiled a new era of sensing with the Xtrinsic portfolio. This new brand of sensors is designed with the right combination of intelligent integration, logic and customizable software on the platform to deliver smarter, more differentiated applications. |
LTE: SoCs Creating A World of Opportunities
Speakers: Michael Lee, Technical Marketing Manager, GCT Semiconductor, Inc. Douglas Tak Yee Chan, China Country Manager, GCT Semiconductor, Inc. Constantly connected. Constantly on-the-go. This new trend is creating opportunities worldwide but also many challenges. Operators continue to roll out their LTE networks as the demand for higher capacity increases exponentially. The system-on-chip (SoC) that enables LTE connectivity is playing a key role in this expansion and in the wireless ecosystem. GCT Semiconductor continues to be a leader in advanced 4G LTE mobile semiconductor solutions, with SoCs that integrate RF, baseband, modem and digital processing (DSP) functions into a single die. Find out more about how our complete 4G platform solutions offer key benefits of small form factor, low power consumption and high performance, making GCT the ideal choice for portable LTE devices. |
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16:30 – 17:00 |
Ubuntu on Smartphones – Fast and Fluid Interaction
Speaker: Ivo Weevers, Head of Design, Canonical Canonical has launched its Ubuntu operating system for smartphones in January. Ivo Weevers, Head of Design at Canonical, will explain the principles behind the design and interaction paradigms of Ubuntu. Ubuntu on smartphones is fully touch-based and uses all four edges of the user interface – it is stunning and intuitive for the user. In fact there are not hard or soft keys in the Ubuntu design. It supports both HTML5 and native applications with both types sitting side by side on the launcher and scopes. No clicking in and out of apps – everything you need is just a swipe away. |
Friday, 28 June
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Innovation Lab One |
Innovation Lab Two |
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09:30 – 10:30 |
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TuTu: The Stuffed Animal That Brings Apps and Toys Together. It’s imagination at Play!
Speaker: Casper Chen, Marketing Manager of Roam & Wander One of the major product of Roam & Wander, is a TuTu stuffed animal powered by an iPhone app. TuTu is the app-enabled toy to combine a physical character with touch-enabled toy accessories that interact using the iPhone touchscreen. During the session, the major functions of TuTu will be introduced, which include how TuTu builds up kids’ self-confidence through 6 interesting games, and how to take care of TuTu with her essential demands (just like your kids!) with her unique touch-enable toys. The most important is, the future of how toys and apps come together will also be seen! |
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10:00 – 10:30 |
FingerQ – Privacy at Your Fingertips
Speaker: Mr. Allen Tseng, CTO “FingerQ Platform and PrivacQ Products” are unique, patented technology that creates a new era of biometric authentication communication, allowing the user to manage friend circles, internet messaging, files/photos/media sharing with supreme privacy and security ( http://www.fingerq.com ), and are designed to work with Android Smartphone and Tablets. |
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11:00 – 12:00 |
Orange and NFC: A Strong Commitment From the Group
Speaker: Song DONG, CTO, Orange International Center Beijing Orange sees NFC as a strategic focus for innovation. Recognised as one of Europe’s leading players in this market, Orange is determined to open up NFC services to everyone in order to make our customers’ daily lives easier. It has developed a wide selection of NFC handsets and an interoperable solution enabling service providers to securely deploy NFC services in France, the UK, Spain and Poland. To accelerate commercialisation of mobile contactless services globally, Orange and China Mobile are jointly promoting interoperability, creating partnership synergy in the areas of SIM-based NFC standards, service model design, marketing strategy and product standards. |
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12:30 – 13:30 |
Dress Your Phone
Speakers: Willy Chuang Jeff Huang JUSTWILL Electronic Components Design Co., Ltd The story behind the founders of JUSTWILL. Willy C. and Jeff H. worked their way through saturated market of mobile accessories, fighting against unfavorable market trends and the low growth of Apple products. The session is to share their personal experience building a brand with low budgets and JUSTWILL’s future plan. |
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14:00 – 15:00 |
Functional Search for Apps
Speakers: There are Millions of Apps out there but App Discovery is broken. Two-thirds of apps in an App Store have never been downloaded. Without knowing the name of the app, it’s almost impossible to find the right one without reading endless marketing pages. Just like automated Search replaced the humanly curated directories of the early web – Search can solve the dilemma of discovery in the apps domain. Unfortunately you simply cannot take traditional search engines optimized for key words on Web pages and apply these to apps. Quixey has had to create a new type of search technology from the ground up. Quixey invented Functional Search and applied this to apps. Users don’t have to remember the names of apps or keywords associated with these apps. Users simply express their intent with natural language and the Quixey Search Engine will serve you the most relevant results! |
